WebWatching

There is a new search engine in town and Kosmix is it’s name. Reading about it on SiliconBeat is intriguing and from the sounds of it, they may have hit on a way to improve results from current algorithms. I thought I might speculate a bit on how this thing called “Category Rank” might work.

Does Indeed solve a basic problem? You bet. It gives you easy, quick search results with completely relevant results - something a general purpose engine cannot do for a job search.

…nearly every time someone searches on the Internet, it is to solve a problem. Sometimes the problem is solved with a product purchase, but other times information is needed to solve it. When that problem and information are related to your product, find the keywords, create the content and optimize your site…

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I have been using Google Analytics lately. In the past I have used NetTracker extensively and evaluated other products such as WebTrends and ClickTracks I like some of the Google features, clean user interface and integration with AdWords. But I yearn for the flexibility and power of NetTracker.
What Google Analytics has going for it:

It’s […]

This was a fascinating move by Google and smart. Imagine, they will be able to deduce exactly how much traffic their users are buying from Yahoo and MSN (and conversion rates!). They will also have inside information on companies that may be acquisition targets!

If you are starting SEO work on an existing site that has been around for a while…your are in luck. - that site has intrinsic value. at value is comprised of it’s content, links, company branding, and current level of indexing. You can get some BIG, quick wins…

Jakob Nielsen wrote the kind of article that appears often on the web….make a totally outlandish statement and back it up with some sound, but rather obvious advice. The problem is, the sound advice does not make the outlandish statement any less outlandish.